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Purpose-Driven Organizations

Governing Corporate Strategy

This event is part of the Integrated Governance Discussion Forum.

The programme is part of the Good Governance Discussion Forums which guides and equips organizations, academics and researchers to connect and establish effective governance practices.


This webinar is the first in a series on purpose-driven organizations.

We will discuss implications for a purpose-driven organization from a corporate level perspective, define purpose-driven organizations, align ‘purpose-driven’ and organizational purposes, objectives and goals, and discuss responsibility for ensuring purpose-driven organizations.

Background information

In recent years we have seen serious threats to our human existence develop. There are many markers for crisis points. Some might argue that it is down to governments or regulations to protect our societies. Others don’t believe this is enough and lament that we also cannot rely on private individuals to act for the greater good.


Purpose-driven organizations will help solve these grand challenges and meet the increasing demands of society. This webinar series offers a great case to become purpose-driven and explains what this means. The idea is to elevate the key environmental, social and governance matters from being strategy or delivery drivers, to being central to organization purpose.

More about the participants

Good Governance Academy 

Research Academy

Acting Chair

Independent pracademic

helping leaders cut through the chaos of how to build a sustainable world

Integrated Governance

Discussion Forum




22 May 2024



06:00 – 07:00 ET

10:00 – 11:00 UTC

11:00 – 12:00 UK

11:00 – 12:00 Nigeria

12:00 – 13:00 CEST

12:00 – 13:00 South Africa

13:00 – 14:00 Kenya

13:00 – 14:00 Saudi Arabia

15:30 – 16:30 India

18:00 – 19:00 China

19:00 – 20:00 Japan

20:00 – 21:00 Sydney

22:00 – 23:00 Auckland


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Free Online Webinar

Certificates of Attendance are applicable for

CPD / CPE purposes

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Dr Lindie Grebe

Senior Lecturer, College of Accounting Sciences, University of South Africa

Dr Grebe is a chartered accountant and senior lecturer at the University of South Africa (Unisa). 


She teaches postgraduate accounting sciences through blended learning using technology in distance education, and through face-to-face study schools throughout South Africa. During her employment at Unisa, she also acted as Coordinator: Master’s and Doctoral Degrees for the College of Accounting Sciences (CAS), chairperson of the research ethics committee and chairperson of the Gauteng North Region of the Southern African Accounting Association (SAAA). 


Before joining Unisa as academic, she gained ten years’ experience in audit practice and in commerce.

Victoria Hurth

Victoria works at the intersect of academia and hands-on business to help companies transition to be drivers of long-term wellbeing for all (sustainability). She works extensively with the University of Cambridge Institute for Sustainability Leadership where she is a Fellow, and she engages in cutting edge thought leadership as a Visiting Fellow of The University of Cambridge’s Judge Business School.

Victoria focuses on five core pillars of organizations: purpose, governance, marketing, leadership and culture. She has 25 years’ experience in marketing, management and sustainability, having previously worked for 3M and Accenture with companies including Marks and Spencer and Cancer Research and by developing theory as a full time Associate Professor of Sustainable Business and Marketing.

From 2016-2021 Victoria co-led the process to create the first global ISO standard in Governance of Organizations (ISO37000) and currently co-leads the ISO working group (TC309/WG1) developing standards on Indicators of Effective Governance (ISO37006) and guidance for governing bodies in Selecting, Creating and Using Indicators (ISO37005).

Victoria is an UNCTAD review panel member for ISAR Honors, was a member of the UNCTAD/UNEP Task Force developing a methodology for SDG indicator 12.6.1 and their guidance on core SDG indicators for business and was a member of WBCSD’s working group on Governance. She is the academic lead for Common Ground Research Network’s Climate Change theme and a Scientific Advisory Board member for Scientist’s Warning Foundation.

Victoria was a Director of a social enterprise, been a board member of a regional social enterprise group and is currently a Non-Executive Director of the organic standards company Soil Association Certification Ltd and FTB Lawsons Ltd. She has published research papers and thought pieces in journals including: Nature Climate Change, Energy Policy, The New Scientist and Sustainable Development.

David Dunning

Chairman of Corporate Project Solutions and founder of Core P3M Data Club CIC

David has a leadership role in a small number of businesses, is an active and energetic management consultant, specialising in the portfolio, programme and project management domain, and more recently in business integrated governance.

He founded (November 2018) and leads the Core P3M Data Club (which is a community interest company delivering content into the public domain). It has seeded an example data model based on the Praxis Framework fundamental definitions which have been extended to support a model for Business Integrated Governance (BIG).

BIG presents a paradigm shift for improvement of portfolio, programme and project management within (and beyond) an organisation – as it assumes we know P3M best practice – so can focus on how to enable businesses to balance “run the business” and “change the business” more efficiently and effectively, and give a real measure of business agility. (if you can measure it, you can improve it).

David also works with a team of associates, Deepteam,  who can engage with an organisation that wishes to improve its “strategy to delivery to objective realisation” chain, offering a radically different approach to that which many P3M experts will provide. He also has a fantastic network of technology providers and data specialists who work up the mechanics of a solution while consultants work back from a vision. Our value comes from external diagnosis, vision and roadmap definition and coaching / mentoring organisations to fix their underlying issues, but David and associates can also support delivery work.

Lastly, David is the co Founder and Chairman for CPS, which is a leading UK based Microsoft Gold Partner delivering solutions around Modern Work Management and Modern Workplace. CPS also delivers edison365 solutions for Innovation, Business Case and change delivery.

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